MRF Paints: The Ultimate Interior Wall Paint Solution

About Ruca

Ruca Luxury Emulsion by MRF Paints brings a touch of richness and sophistication to your interiors. This water-based acrylic premium emulsion gives walls a smooth, high-sheen finish that feels elegant yet warm. Designed especially for cement-plastered interior walls, Ruca is the perfect choice for homeowners and designers looking to create distinctive interiors.

Why Choose Ruca?

• Exquisite high-sheen finish: The glossy, silky appearance gives a glossy and clean finish to the walls
• Low odour & quick drying: Touch-dry in just 30 minutes and build an environment with low odour.
• Built-to-last: Excellent scrub and stain resistance with unmatched washability lets the walls stay fresh even after repeated cleaning.
• Wide shade range: Our variety with 1261 shades lets you choose the best colour for you.

Product Features:

Why Ruca Water-Based Acrylic Emulsion Paint for Your Home?

Water-based acrylic emulsion paints are a popular choice for modern homes. They offer a smooth, elegant finish that enhances the look of your walls while being easy to apply and maintain. These paints dry quickly, have low odour, and are environmentally safer compared to oil-based alternatives. They’re also highly durable, resisting stains, cracks, and fading over time. Whether you’re painting bedrooms, living rooms, or hallways, water-based acrylic emulsions give you lasting beauty with less hassle.

What makes Ruca the perfect choice?

Ruca isn’t just any emulsion; it’s a water-based acrylic formula that’s ideal for modern Indian homes. It offers,

• Soft Sheen & Rich Look: Acrylic emulsion paints like Ruca offer a smooth, elegant finish that enhances your interiors with a luxurious touch
• Strong Protection: Acrylic emulsions form a tough film that resists stains. With low volatile content and anti-stain properties, Ruca keeps your walls looking fresh longer.
• Safe & Eco-Friendly: Being water-based means Ruca has low odour and minimal VOCs. It’s lead-free and safe to use around children and pets.

Its superior adhesion ensures that it bonds well with cement-plastered walls, providing a long-lasting finish. Whether you are redecorating your living room, bedroom, or office space, Ruca’s rich colours and high sheen finish will elevate the ambience of any room.

Precautions: 

• Ensure the underlying layer is free from dampness to avoid premature paint failure. For optimal performance, apply Ruca at temperatures between 20°C to 40°C, avoiding high humidity conditions.
• Store Ruca in a cool, dry place away from direct sunlight and in a sealed container 
•  Ruca has a shelf life of 3 years from the month of manufacturing when unopened.
• Apply the thinned paint within 24 hours. For tinting, use MRF Vapocure Paints machine colourants only

FAQs

• What makes Ruca a luxury emulsion?

Rūcā is considered a luxury emulsion because of its high sheen finish, rich colour depth, and long-lasting performance. Designed for cement-plastered interior walls, it offers elegance, easy application, and durability, making it one of the finest luxury emulsions for Indian homes.

• What is the difference between a premium emulsion and a regular paint?

A premium emulsion offers smoother application, better stain resistance, and enhanced colour than regular paints. It lasts longer, resists cracking, and delivers a high-end finish, making it perfect for interiors that demand both beauty and durability.

• Why should I choose a water-based acrylic emulsion over an oil-based one?

Water-based acrylic emulsions dry faster, are low in odour, and are more environmentally friendly. They offer excellent coverage, long-term durability, and easier cleanup. They are ideal for interior walls and provide a smooth, modern finish that’s safe for families.

• How long does Ruca take to dry between coats?

Ruca touch dries in 30 minutes, and it’s recommended to wait 3–4 hours between coats. This quick-dry feature makes this premium emulsion a time-saving and efficient solution for home painting projects.

• Does Ruca have a strong odour like other paints?

No, Ruca is a water-based premium emulsion with low VOC content, which means it has minimal odour and is safer to use indoors.

• How many shades does Rūcā offer?

Ruca offers a wide variety of 1261+ stunning shades through its exclusive Nebula Shadecard. This extensive range ensures that you’ll find the perfect colour to complement your space, whether you’re looking for soft neutrals or bold tones.

• What kind of finish does Ruca provide?

Ruca delivers a smooth, high sheen finish that adds a touch of luxury to your interiors. It  makes rooms appear brighter and gives a refined and polished finish.

• What are the application conditions for Ruca?

Ruca should be applied between 20°C to 40°C with humidity below 75%. Proper wall preparation is important, and thinned paint should be used within 24 hours. 

• What is the coverage of Rūcā luxury emulsion wall paint?

Ruca offers a coverage of 140–150 sq.ft per litre (with two coats), depending on wall texture and application method.

• Where can I buy Rūcā luxury emulsion paint?

Ruca luxury emulsion is available at authorised MRF Paints dealers across India, especially in cities like Chennai. You can also explore shades and get expert guidance online via the official MRF Paints website.